Wellness Club
Alo Yoga's free on-demand wellness app — thousands of yoga, strength, pilates, and mindfulness classes streamed anytime, with no subscription required.
Visit live siteThe challenge
A fitness membership doesn't start and end at the gym — members interact with their fitness journey through workouts, nutrition, attendance, events, and communication. The opportunity was to connect membership, attendance, training, nutrition, and engagement instead of treating the app as a simple extension of the membership system.
The solution
Important member information is made accessible through a simple mobile experience — workout plans, diet plans, attendance, events, and notifications — so the app becomes part of the member experience rather than sitting alongside it.
Key capabilities
- On-demand class streaming library
- Yoga, strength, pilates, and mindfulness categories
- No-subscription access model
- Workout and diet plan access
- Attendance and event notifications
Product experience
A member can move from checking their next class to actually following it, then to their nutrition plan, without leaving a single connected app experience.
Technology
Built as a cross-platform mobile app with on-demand video streaming for classes.
Business value
A mobile product that brings more of the member's fitness journey into one place, extending the brand's wellness offering beyond the physical studio.
Services
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